I help ambitious fintech and tech startups turn bold ideas into stories that get noticed and drive real business results. With over 15 years in PR and communications, I’ve worked across some of the most complex and fast moving sectors in the UK: fintech, tech, biotech, legal, finance, and premium consumer brands.

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My strength is making the complicated simple. Whether it’s a breakthrough innovation or a niche financial service, I will translate it into clear, compelling narratives that resonate with investors, industry leaders, journalists, and customers.

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Over the years I’ve led PR programmes that sharpen messaging, build visibility, and earn credibility at every stage, from early launches to scale-ups preparing to expand and fundraise. Along the way, I’ve helped founders and leadership teams cut through the noise, position themselves as thought leaders, and turn media presence into meaningful growth. 

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My approach is straight talking, strategic, and impact-driven: building trust, securing visibility, and giving businesses the recognition they deserve.